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FREE REFILL Reports Record Demand at Access Points

Select access points are seeing exceptional consumer engagement. Veldenza shares simple guidance to keep refills fair for everyone.

A man in a linen jacket sips from a teal cup at a bright café, smiling. His other hand rests on top of a glass pastry case holding cinnamon buns.

FREE REFILL access points are seeing the strongest consumer engagement in the network’s history. At several locations, consumers now arrive before the stands open and remain after they close.

Veldenza welcomes this enthusiasm and is expanding staffing, stock and mobile refill vehicles to meet it. To keep distribution fair and comfortable for everyone, the company is sharing a few simple guidelines.

Refill guidance

  • Please collect refills only at designated counters
  • Please do not sprint with refill cups
  • Please allow operators to finish pouring before reaching for the next serving
  • Queues that form at gates, fences or vehicles should remain on the public side

Veldenza remains committed to ensuring there is enough for everyone, regardless of how much everyone has already had.

About FREE REFILL

FREE REFILL is Veldenza’s continuity network, keeping every consumer close to their next programmed serving.

Media inquiries

Veldenza Corporate Communications, Veldenza Life Campus